Find A Brand New You

We all have different body shapes and sizes and because our focus is on performance instead or body weight, we get results.

We help you to transform your life with the right type of training, nutrition and mindset to give you the tools to change your life permanently.

Who Is Brand New Me?

We are unlike any gym or training facility you have been to before. We focus on how you feel and perform over how you look. We match effective training with nutrition catered for you, no fads or crash diets here!


Judgement Free Environment

Focused on Health and Performance

Matching Strength, Performance, Recovery & Nutrition

A community feel

Highly qualified coaches


We Aren’t Like Any Other Gym

We offer a holistic and lifestyle change for you to create long lasting change, a result you can be proud of.

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When you achieve your dreams so do we, we are here for you every step of the way.


We’ve Been There

You’re not alone in your fitness journey, we have all started from where you are today.



Join a group of people who are passionate about the same life changing experience you are looking for.

See What Services Brand New Me Offers

How It Works

  • 1. Consultation In Office: Find out what’s been holding you back

  • 2. Work on you through exercise and nutrition guidance

  • 3. Continue to strive for greatness

2 Weeks to a Brand New Me Program

Join us today and in 14 days you'll be down Kilos, Stronger, Move Better, have more Energy. You will know the right type of training and nutrition to have you looking and feeling great without starving yourself.

Brand New Me are the Game Changers in Health & Fitness giving clients the tools needed for a transformation. Exercise, Fuelling and Recovery. Our mission is to help people move better and perform at their optimal ability without fad diets or exercise programs.

What you get on the Brand New Me 2 Week Intro Program:

  • Unlimited workouts, strength and conditioning

  • Access to our Private Facebook Group for Nutrition and Training Tips

  • 36 Page Recipe Book

  • Precision Nutrition Online Nutrition Coaching Program

  • Skilled Coaches to bring out your best safely

  • Results based program

  • Support and Accountability


Check out a few client testimonials and what they have to say about BRAND NEW ME


Jamie walked into our community one Monday night for his first class, Metafit one of our toughest classes and gave it his all. Jamie weighed 93kg, was about to turn 50, was on medication for cholesterol, had zero flexibility, no energy, and struggled doing everyday tasks. Jamie now weighs 77kg, down 16kg!

Jamie Bertram


I have dropped two dress sizes and I am feeling more vibrant and energetic than I have in a long time. Also, at a regular check up with my GP I was informed that I could cease my blood pressure medication! Apparently, this was a really good day for him as he rarely gets to take people off their meds. He promptly told me I had Phil Atkinson to thank.

Maxine Townsend


Brand New Me has a great atmosphere. It is a place where anyone feels welcome and you instantly become part of a community of wonderful people and trainers that all strive to make you feel good and look great! Philip's knowledge in MP is highly extensive and he has helped me achieve amazing results without having to workout for hours upon hours.

Elly Weaver


As a new mum I was struggling to lose my baby weight and it was really affecting my self esteem. 11 weeks postpartum I met Phil and started training at Brand New Me. 9 weeks in and I had lost 9kgs, dropped 2 dress sizes, and was feeling so much better within myself and physically much stronger and leaner thanks to Phil’s dedication in training me and guiding me with my nutrition. The program fitted so well around my baby and her routines, with classes on at lunch time 3 x (2 FIRE and 1 TRX) a week - baby napped in her pram while I worked out! Couldn’t thank you enough Phil for everything 😊

Hannah Clark

Registrations & Partnerships

Want Results? Get a Coach

Do you have a coach? Are you wasting money at the “gym” busting your ass and missing out on the results you desire? I recently caught up with one of our Accelerate clients Katie for a chat to see how the program was working for her and what changes she had noticed in the last…

The Magic of Exercise

It’s not every day you have someone contact you to put on weight but it does happen. You see putting on weight on a scientific level is no different in principle to someone trying to lose weight, it’s all about the calories in and out. The weird thing with most ectomorphs (skinny people) is what…

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Brand New Me – Making you the best functioning human you can be!